Recovery of raw materials
The first phase focuses on the recovery of wood resulting from the Vaia storm and now also from the bark beetle (Bostrico). Each trunk is selected, cataloged, and prepared, initiating a process that transforms damage into a resource.

Activation of local supply chains
We collaborate exclusively with artisans and businesses in the affected valleys. This not only guarantees the highest quality of workmanship but also reactivates the local economy and the sense of community.

Design VAIA’s objects
Damaged raw material gives rise to minimalist and meaningful design objects with people at the center. Each piece carries the mark of the storm, making it a symbol of resilience and beauty.

Restoration and regeneration projects
The cycle is completed with restoration. A portion of the proceeds is reinvested in concrete projects for reforestation and regeneration of the territory, helping to heal the wounds left by the storm. For every product sold, a tree is planted, or glaciers are cleaned.